We are a dedicated partner maximising your search engine traffic and results.

Search Engine Marketing (SEM) includes a free analysis of your website, keywords, competitors and search engine results. Our designers and developers perform website updates which optimise your content, external links and keyword targets. Further we provide a monthly summary report to you, the website owner.

For $99.00 per month we provide -

WHAT YOU GET -
	Monthly marketing campaign
	Increase search engine rankings
	Increase website traffic
	Custom 'gateway or landing pages' created
	Quailty inbound link building with industry relevant sites
	Optimised specifically for Google
	Targeted keywords selection

Service Summary
On receipt of your order or free website review we will ask you to return keyword phrases you think your most valuable prospects are searching.

Keywords
Because customers often search for a local supplier, we would ask that you consider geographic terms as well.

Depending on how competitive the search term (how many search results returned and quality of opposition) you will require a varying amount of time to see responses for different keywords. E.g Does “Australian Landscape Art” receive customer response faster than “art”.

We tend to rationalise this list and focus your optimisation on the most searched phrases that we can realistically get you in the top of the search results. The phrases to be optimised for are based on practicality, popularity, interchangeability and a combination of terms over a short and longer period of time.

Initial Month - Assessment & optimisation
On receipt of your keywords, within 2-5 working days, we send you an exhaustive list of changes we recommend you make to your website structure and keyword density, so your website is better optimised for these terms.

Your initial optimisation will be for the easier phrases we can achieve immediate results in. You get a return on investment as soon as possible!

As these phrases go 1st in the results, we will recommend new changes to your website copy, so it becomes optimised for the harder phrases. In most cases (not all), the changes to be made are simple and do not affect the theme or visuals of the website. They are more concerned with wording, labeling, navigation and mechanics of the website and will be relatively straight forward to undertake.

Ongoing Building of Your Links Community
Assuming these changes are adopted quickly, within the first month we will also invite related websites to link to your website, creating the all important link popularity that drives high search engine results. This is by far the most labour intensive and important part of SEO, whereby we are contacting webmasters, following up arrangements, checking eligibility for position bolstering and management of your links community and topology.

As they arrive, links to other websites as part of your commitment in our linking Network can be listed on a separately constructed ‘links page’ which can be navigated to as discreetly or publicly as you wish.

The objective is to establish a community of referring websites within your industry or related fields to gain the respect of the search engines and rank you accordingly. The size of the links community and time required to build this is dependant on the goals identified by the client and industry or market segments.

Ongoing Monthly - Continuous Refinement
We will continually monitor your website ranking and make recommendations to change your website content and tweak your keyword densities or landing pages where appropriate.

We'll keep working on expanding your link popularity by making sure you are listed on relevant directories and industry related websites. Because automated link submission software is damaging to your search engine positioning, an Optimisation Specialist is assigned to find high quality places to promote your site and acquire links throughout the monthly cycle.

Reporting - Monthly
Periodically emails will be sent outlining the following:

A list of websites that have met our link criteria and have been approached for a link, remote websites confirmed as linking to yours, links to be added on your own website and overall reciprocation rate.

Reminders which advise of status of the program and anything pending completion from your end in order to advance onward with the program.

These may include:

1. Monthly reports on recommended keywords

2. Monthly reports of competitors analysis

3. Weekly update to your website and content

4. Maximising website leads conversion into sales